What is Ideal Protein?

We empower people to achieve transformational, lasting weight loss and live healthier lives through three weight loss phases.

Phase 1

Weight Loss

In Phase 1, optimize fat loss through nutritional ketosis and preserve lean body mass through an adequate daily intake of high biological protein. Essential nutrients are provided through daily supplements, water and low-glycemic vegetables.


What you're eating

  • Minimum of 3 Ideal Protein foods per day
  • Vegetables/Unlimited lettuce
  • Select dinner protein of your choice
  • Daily supplements
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Phase 2

Stabilization

Beginning with a Step-down week, food intake is recorded for seven days to create the nutritional foundation for Stabilization. Healthy fats and complex carbs are reintroduced in a measured and deliberate fashion, assessing the tolerance each week to effectively manage hunger and maintain weight loss


What you're eating

  • Up to 2 Ideal Protein foods per day
  • Unlimited Phase 1 veggies/Unlimited lettuce
  • Expanded selection of protein choices
  • Complex carbs and healthy fats
  • Daily supplements
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Phase 3

Maintenance

Reset possible and live your fullest, healthiest, best life yet. For the first 12 months following Stabilization, you will continue to receive education and support from your coach and clinic. It’s also recommended to “check in” regularly with your coach during this period. In addition, you will also have the option to stay connected to your coach and clinic through the app and Wi-Fi scale. For all of those in Maintenance, two semi-annual “tune-ups” are strongly encouraged.


What you're eating

  • You’ll reintroduce many of the foods you love, with moderation and guidance. Continue to enjoy Ideal Protein foods, meal replacement drinks and bars, and Ideal Protein supplements.
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